Below, you’ll find the show notes for Episode 003 of The Made by Motherhood Podcast. The Made by Motherhood Podcast is a warm, encouraging space for moms building businesses while raising families — with gentle guidance for business, home, and motherhood. Subscribe on Spotify Podcasts, subscribe on Apple Podcasts, or subscribe anywhere podcasts are available.

 Welcome to Episode 003, how to Set Realistic Business Goals as a Busy Mompreneur. I’m so glad you’re here today because we’re talking about something I’m super passionate about: Setting realistic business goals. If you’ve ever needed to make more space to balance your dreams with everyday life, today’s episode is for you. In today’s episode, we’re going to break down how to set business goals that actually align with your life as a mom and how to make sure you’re staying motivated and on track.

Start with Your Why

Step #1: Start with your why. Before we talk goals, let’s first talk about your why. Why did you start this business? What do you really want for your family, your life, and yourself? Getting clear on your why gives you the foundation for setting goals that are meaningful and not just things you think you should do.

So, grab a journal or a notebook and write down why you started your business and what you hope to achieve. Be as specific as possible, because this will be your guidepost for every goal you set.

Break Big Goals Into Smaller Bite-Sized Tasks

Step #2: Break big goals into smaller bite-sized tasks. We all know that big goals can feel intimidating, but when you break them down into smaller actionable steps, they become a lot more achievable.

The key here is to make sure that your goals feel manageable within the time and resources you have. For your biggest goal, break it down into 3-5 smaller, actionable tasks. For instance, if your big goal is to launch a new product, your smaller tasks could be: Research your target market, create a product outline, design the product, and set up the sales page.

Set S.M.A.R.T. Goals

Step #3: Set S.M.A.R.T. Goals: Specific, measurable, achievable, relevant, and time-bound goals. The S.M.A.R.T. framework is a game-changer when it comes to goal-setting. It helps you get really clear on what you want to achieve and how to track your progress. So, choose one goal you want to focus on this month, and make sure it fits the S.M.A.R.T. criteria.

For example, instead of saying “Increase sales,” say “Increase sales by 10% by the end of the month, by promoting on social media and running an email campaign.”

Make Time for Your Goals

Step #4: Make time for your goals. It’s essential to make time for the goals that matter most. Setting aside 15 to 30 minutes each day to work on your business can make a huge impact. So, look at your calendar and find a consistent block of time each week to work on your goals, whether it’s early in the morning before wake-up, during nap times, or in the evenings after bedtime. Claim that time, and treat it like an important meeting. Made by Motherhood was built in the evenings after bedtime, so I know that blocking that time can make a huge impact.

Track Your Progress and Adjust as Needed

Step #5: Track your progress, and adjust as needed. Goals are not static; they need to be adjusted along the way based on what’s working and what isn’t. Regularly reviewing your goals helps you stay motivated and gives you the flexibility to adjust when life gets in the way.

So, set a weekly or monthly review session to see where you’re at — and if you’re not where you want to be, ask yourself. What’s working, what’s not working, and what can I change? Setting realistic business goals is all about making sure your goals align with your values, are achievable, and fit into your life.

Conclusion

Remember that it’s not about doing it all; it’s about doing what matters most to you and making progress one small, manageable step at a time. If you found this episode helpful, please be sure to subscribe to the Made by Motherhood Podcast for more tips and strategies like these. And as always, please share this episode with a fellow mompreneur who could use a little encouragement today.